PERSPECTIVE
See the big picture - and act on it.
WHAT IS PERSPECTIVE ANALYSIS?
Perspective Analysis is the inside view. Our award-winning tool which helps review your business across 180 data points covering strategy, structure, operations, people and more. You get the full report and a dashboard of scores across 10 critical growth categories, making it clear where to focus to achieve your goals, tackle risks, or seize opportunities. We revisit every 3 or 6 months because things change fast in SMEs.
WHY DO PERSPECTIVE ANALYSIS?
Most of us are too close to the day-to-day to see the whole picture. Perspective Analysis gives you an independent, evidence-based view across 180 data points from leadership and operations to people and customer experience.
It turns that view into a clear set of priorities, so decisions are sharper, teams are aligned, and progress is easier to measure.
You cut through the noise with a joined-up view of your business, focus on the actions that will really move the needle, and spot risks before they slow you down.
With a re-score every three to six months, you can track progress and keep everyone focused on what matters most.
HOW IT FEELS
Headspace and
clarity
to focus on what matters most inside your business, backed by a clear
set of priorities that
keep you moving in the right direction.
COMMON QUESTIONS ABOUT PERSPECTIVE ANALYSIS
What is Perspective Analysis?
Perspective Analysis is our flagship framework for SMEs. Built around 180 data points, it gives you a structured view of your current position and future potential, covering everything from leadership and operations to people, marketing and customer experience. You get a full report and a clear set of priorities to help you move forward with focus.
Who is it for?
It’s specfically designed for founders and leadership teams of small to mid sized businesses who are growing quickly, navigating change, or simply struggling to see the wood for the trees. It’s ideal if you need a reset moment: to step back, reconnect with the bigger picture, and make sharper, more strategic decisions.
When should I use it?
Businesses usually come to us when they’re planning ahead for growth, reacting to shifts in the market, or needing clarity after a busy or challenging period.
It’s also valuable if you want an independent view of what’s working and where the friction lies. Or there's something not right that you can't put your finger on.
How often should it be repeated?
We recommend a rescore every three to six months. This keeps the agenda fresh, tracks progress, and ensures the team stays aligned on the bigger picture rather than getting pulled off course by day-to-day pressures.
What do I get at the end?
You’ll receive a detailed report and dashboard of scores across ten growth categories. Most importantly, you’ll have a prioritised action plan that makes clear what to tackle first, so you can see momentum and progress quickly.
Are there different types available?
Yes. Perspective Analysis is offered in two tailored versions:
- Business Planning: for ambitious SMEs ready to focus and grow.
- Charity & Not-for-Profit: for organisations looking to align vision, operations, and impact.
- Start Up: For those in the early planning stages of a business
If you’re specifically looking for a framework to review brand and marketing performance, see our Perception Analysis.
How much does it cost?
Perspective Analysis sessions start from £1,950, with pricing depending on the version and level of support you choose. We’ll always be upfront about costs before you commit, and we tailor the scope so it matches your business reality and goals.
How long does it take and what does it involve from me?
For the most basic level, Perspective Analysis takes around three hours of conversation with you and your key stakeholders. We guide the discussion and gather the insight, so there’s no heavy prep required. From that session, you’ll receive your scores, full report, and prioritised action plan within two weeks.
For more in-depth versions including external research, customer experience reviews, or prospect research, the process takes longer, but you can still expect delivery within one month.
DON'T JUST TAKE OUR WORD FOR IT
“They have been transformative not only with how I view my business but with a strategic plan to move it forwards in ways I would never have ever grasped alone as a small business.”
Lucy Upton, The Children’s Dietician
OUR OTHER PRODUCTS AND SERVICES
Explore more ways we can help your business grow.
READY TO GET A FRESH PERSPECTIVE?
From £1,950, Perspective Analysis gives you a structured reset and an action plan that lasts. Ready to move forward?
